Logo Design

Chamber of Commerce

Logo Design

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The Chamber of Commerce issued a request to all Sarnia design firms to create a logo for the annual Outstanding Business Achievement Awards. The winning logo was designed by Sherri Abell of Aphex Imaging. The clean simplified logo represents pride, value, and honour. The curved smooth shape gives an incredibly classy finish. Not only does the repetition of the shape represent the climb to the top, but it also represents the chain of events in the award winner's life leading up to this spectacular achievement. Using gold as the main colour makes the logo memorable and relays the message of privilege and virtue.